I’ve been spending a lot of time researching the voluminous information products available on the Internet sold as ebooks, podcasts, videos, webinars and newsletters.
From fat burning ebooks and videos, height improvement guides that help the vertically-challenged add inches to their height regardless of age, dating advice that promise to deliver the man (or woman) of one’s dreams, to Internet money-making secrets that claim to turn one into a multi-millionaire overnight.
All for a no-brainer price that usually ends in 7 – $37, $47, $87, $97, $197, $497, $997, $4,997 (apparently because the number 7 tends to sell more).
While there are reputable operators around (if you look hard enough), there are ten times as many who deliver information products that often read like personal rants dominated by ambiguous and motivational style content lacking real practical information with depth and substance.
And then there are the “scammers” who promise fame and fortune. Guaranteed.
I don’t have tell you, it’s more than likely a false claim.
So, I’ve decided to start a project on a topic I know very well.
Over the next few months, I’ll be blogging about it and sharing my journey, warts and all, with you.