Retail Goes Mobile.

Robelen Bajar

Retail Goes Mobile by Robelen Bajar - Australian Retailer Magazine, Feb/Mar 2011

I wrote an article for this month’s edition of Australian Retailer Magazine on mobile commerce and the opportunities that await retailers.

So if you have a primarily bricks-and-mortar operations and have been thinking about dipping your toe and seeing what the online space opens up for you, this is a must read.

The article outlines the following topics in an easy-to-digest format:

  • Statistics and trends in mobile shopping and mobile social networking in Australia
  • The mobile commerce and mobile marketing landscape and how retailers can benefit
  • Mobile websites or native apps –  Which one is for you?
  • Practical advice and guidelines for mobilising your business


Pick up a copy of the Australian Retailer Magazine or download my article here.


Happy Reading!



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Article written by Robelen Bajar

Online veteran, blogger and business brewer. Revealing hidden treasures around the Internet. Writing about cool people, ideas and businesses. Mixing business + leisure. Sharing my online journey.

2 Responses

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  1. Retail Goes Mobile | Robelen Bajar | E-Commerce Center

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  2. Paul D
    Paul D April 18, 2011 at 4:01 pm |

    I appreciate your post. I also wrote that SMS advertising provides a cost effective method of targeting promotions to specific customer profiles. You might want to remind customers of specific events or promotions, but for whatever reasons, SMS allows you to pass information directly to the right customer at very affordable prices and fast delivery.

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